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When A Blogger Loses Her Day Job: 10 Months Later and 10 Truths

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When a Blogger Loses Her Day Job PART 2 - 10 Months Later - Thrift Diving

 

When a Blogger Loses Her Day Job: 10 Months Later

It’s hard to believe it’s been 10 months since I lost my day-job. (You can read all about it in Part 1 right here). I still walk around with the newspaper horoscope clipping that I found the day before I got canned. It’s uncanny how spot on it was, especially about the travel part, considering that I’m on a plane as I write this—my 4th trip in 30 days.

When a Blogger Loses Her Day Job PART 2 - 10 Months Later - My Horoscope. - Thrift Diving

I just got back from Minnesota where I did my recent Duluth Trading Company model shoot for their spring collection (read here about how I was one of their 2015 model winners). Two weeks before I was in South Carolina shooting the RYOBI power tools Holiday Gift Guide video. So, yeah, things are going well!

10 Truths About What It’s Really Been Like Going Full-Time

But I wanted to take this time to reflect on what life is really like now that I’ve settled into this thing called “blogging full-time.” Because I’ve discovered some truths that I want to share with you, the good and the bad.

Truth #1 – There’s Still Not Enough Time for DIY 

You’d think being a full-time do-it-yourself blogger there would be heaps of time to get soooo many more projects done, but there really isn’t. The truth is that it takes me, on average, about 3 days to do a project, from start to finish, even the most simple ones. And sometimes, it takes over a month, like this DIY bathroom vanity I built from scratch

 

DIY bathroom vanity made from scratch - Thrift Diving

Truth #2 – I Never Want to Work Outside the Home Again

It’s a myth that every work-from-home person sits around in their jammies, scratching their bums, laughing at all the work-outside-the-home folks. LOL. It’s not like that at all! Yes, there are days when I throw on work clothes, leave my hair an unruly mess, and work on a project in the garage all day. 

 

When a blogger loses her day job: 10 months later. In the driveway building. - Thrift Diving

 

But I’ve found that when you look like crap all day, it makes you feel like crap! So more often than not, I shower and try to at least throw some gel in this mop-of-a-head. Then I feel like I’ve done at least one thing right for the day! The beautiful part is having the option to bum out or beauty up. And because of that, I don’t think I’ll ever want to work outside the home ever again!

Truth #3 – Sometimes I Fantasize About a Day Job

Hard to believe, right? After all that complaining about my “day job” cutting into my DIY time. And how I just said in Truth #2 that I never want to work outside of the home again.

But there was one thing I hadn’t expected: the desire to sometimes live like normal employed people that can leave the office at work and who understand the joy of a Friday for what it truly is: a weekend off to relax. When you’re a blogger or entrepreneur, there almost is no weekend off. Every day you’re “on,” trying to stay afloat or trying to get ahead of the tide, so it’s harder to pull away and really relax.  To combat this, I have started reading fiction novels again! The diversion for a bit helps me to de-stress!  

Truth #4 – I Had to Take on More Sponsored Posts and Ads

When my blog changed from being a hobby blog while I worked a day-job to suddenly being my sole source of income, one thing was clear: my blog had to earn me money. I was getting unemployment, which was minuscule compared to what I was earning working. But the blog had to make money.

There are many ways to go about doing this, but the easiest way is to do sponsored posts and to put ads (and more ads!) on my blog. Believe me when I tell you that this isn’t something I’ve always been happy about. There have been times even I have exited out from my blog because the ads were annoying even me! HA!

But here’s the ugly truth: advertising revenue has contributed to 1/3rd of the income I earned blogging this year. One-third.

That’s a huge chunk. Without ads, I wouldn’t have survived (so thank you, blog readers!). 

So as annoying as ads can be, just know that when a blogger’s ads make you want to throw your tablet on the floor and scream “#&%!#%!” just know that that little advertisement is helping to support them so that they can keep bringing you awesome posts! 🙂

Sponsored Posts

When I do a sponsored post, which also helps to pay the bills, I try to make sure as much as possible, though, that the content is something I would I write even if it weren’t sponsored. For example, the project I did on How to Make a DIY Tablet Holder For Your Wall. That was a sponsored project. And sometimes, my best project ideas come from sponsored posts that challenge me to think of new things to make!

 

How to Make a DIY Tablet Holder For the Wall - Thrift Diving

Truth #5 – I Earned about $35,000 From Blogging This Year

I told my husband that the other day and he soooo wasn’t impressed (“Yeah, but how much did you make with your day job??!!”). Yes, it’s less than the $67,000 I earned in my day job, but $35,000 isn’t anything to sneeze at, considering that a year after I started this blog (2012) this blog earned about $10,000! 

But when I calculated everything up, it was exciting to see that I had grown financially!

I’m still worried about money, though. Hubby is stretched further because of this change.  And things are definitely tighter. But I can only hope that my blog grows.

Truth #6 – I Became a Better and Worse Mom

When you work from home and are passionate about your work (like I am), there is very little separation of when I’m “on the clock” and when I’m “off.” Plus, I travel a lot more, sometimes multiple tripes back-to-back!

In fact, my middle son said to me recently, “I wish you had a regular job like Daddy so you didn’t have to travel so much.” And sometimes I feel like even if I am in the same room, I’m not really present, because I’m thinking of the million things I didn’t get to on my To Do list and how they’re not enough time in the day to do projects, post, write Facebook posts, write tweets, schedule pins on Pinterest, etc. 

So in that respect, I’ve become a worse mom.

But I’ve also become a better mom in that I’m teaching my boys how to find their passion and build a career out of it…. That you can create your own path… That with just a bit of creativity, you can come up with lots of ideas for your own business.

Family

I also like that my schedule is flexible enough to take them to school and pick them up. The best conversations with my oldest son have happened in the car on the way to school. One day we have an awesome conversation about how insurance works—everything from car insurance, home insurance, and even life insurance! All in a matter of 20 minutes while on the way to school. I also get to hear all about their day when they come home from school!

Truth #7 –  Opportunities Will Always Knock

One of the more worrisome things when I lost my day-job was where I was going to earn money. But surprisingly, in these 10 months, I have filmed professional videos with RYOBI power tools (watch this one HERE), I was a winner in the 2015 Duluth Trading Company model search (who would have ever thought!!), and I have a chance to present on-stage at various home shows. (I’ve also had the opportunity to do a furniture painting class with Amy Howard, owner of Amy Howard at Home paints).

Opportunities keep coming… money keeps flowing… and I feel confident that opportunities will always come my way because of the hard work I do and because the universe conspires to make happen that which you most want to happen! 

Amy Howard dinner with bloggers - Thrift Diving

Truth #8 – Sometimes I Question How I Blog

If there’s one thing that baffles me about blogging it’s how one blogger can write the most awesome tutorial or detailed post and it gets maybe 50 shares. Yet another blogger writes a short Top 10 list post on something ridiculous like How to Decorate With Eggplants (ha! totally kidding on that one, but you get my point…) and it gets shared 2,000 times in a single day. 

At times, I have questioned the type of blogger I am: the one that writes from a personal point of view, with lots of value and content, taking hours to write just one post…or the blogger that’s going to push out a fluff post to simply generate traffic. I decided that I would rather keep writing the longer, more detailed posts and tutorials because I want to engage with my audience and to teach and provide something more than entertainment. I want to inspire you, make you laugh, and become friends. I can’t do that with a Top 10 list post about eggplant or toilet paper rolls. 

Truth #9 – My Focus is Expanding

When I started this blog, there were no readers. It was just my family and me, our old 1973 house we’d just bought, and empty rooms that needed to be decorated and repaired. That’s where Thrift Diving came from. It’s what my original long-term readers remember. It was all about furniture makeovers for those bare rooms that needed prettying up. Now, it’s more than painted furniture and thrift stores. It’s whole room makeovers. It’s about learning how to maintain a home yourself. It’s about being inspired to tackle your home and turn it into a beautiful home. It’s about learning how to use power tools to put up crown molding. It’s about making the cutest little wooden crafts from scratch. 

It’s about being creative.

It’s about carving out time for yourself to do what you love. It’s about passion. It’s about making time for your hobby. It’s about connecting with other people that love to be creative. It’s about teaching you and inspiring you to be creative, too.

Working on my cozy family room makeover - Thrift Diving

Truth #10 – I Don’t Know What My Ultimate Goal Is

The other day I told my friend that my goal for my blog is to have about 4 sponsors/brands that I work with monthly and consistently—brands that I love and work well with (like RYOBI and Duluth Trading, for example). 

She “tsk tsk”ed what I said and told me I was “thinking small.” That I need to “think big.” That these bloggers and YouTubers that got BIG focused on creating tons of content consistently and getting tons of traffic and THEN the bigger sponsors came. And her question made me ask myself, “What IS the bigger goal here, Serena?” Is it to have a certain number of subscribers to my blog? Is it to have a certain amount of traffic? Am I striving to earn a certain income? Is my goal to become so big that I become a household name? 

And the truth is that I honestly don’t know what my goal is. Isn’t that terrible? I’ve just been creating and inspiring for the love it is.

And making a little money to stay afloat as comfortably as possible, never looking that far into the future to see where this blog is going. 

I know that’s the wrong answer. Because whatever your goal determines your activities. But I just don’t know. 

All I just know that I love creating, I love inspiring you, and I love learning right alongside you. I just haven’t translated that into a S.M.A.R.T goal for the future. So how do you grow when you don’t even know what you’re growing into??

What I do know is that I’ll never stop creating. I’ll never stop blogging. I may not always blog for business or income. But one thing is for certain: I’ll always be here creating, inspiring, and teaching.

I’m sure I’m not the only hobby-blogger-turned-pro-blogger to feel this way about blogging. I’d love to know how YOU feel about these truths. What surprises you the most?

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59 Comments

  1. I love your blog and you are successful. Keep up the great work and all will work out! DIy girls rule. 🙂 Take your skilz 🙂 to the next level. 🙂

  2. Hi Serena, I can not believe it’s been 10 months already. So many great points already made so I won t repeat. I just have to say I love your blog and feel like we are friends. So nice to see someone following their dreams and succeeding. All the best for continued success.

    1. Thanks so much, Lisa!! In this day and age, it’s totally possible to be friends without every having met! 🙂 Thanks for all your support!

  3. Patricia B says:

    Hey Serena, I know I’ve not been here from the beginning. I also know I’ve been here long enough to see you blossom, to see your pour your heart and soul into a project and to inspire those of us that wish to do what you have done! As to what’s in your future….. I see a growth spurt of monumental proportions, I see you being part of a TV show about DIY and/or thrifted finds and what to do with them. I see the sky’s the limit and you’ll be soaring before too long! I must say thank you to your hubby and kids for allowing us to share you with them. You are amazing and I’m so happy I found your blog!! Love ya’

    1. Patricia!! You are so sweet. Thank you for that! I really appreciate hearing those things and knowing that when I’m taking my time to do the time consuming things that blogging sometimes requires, that there are people like you that appreciate it and really soak in every word. I know that I’m very lengthy when doing projects and tutorials and stuff, but it’s because I really want to pass on the info and the whole process. Nowadays, people want short, short, short that they can just scroll through for the pretty finished AFTER, but it’s about the details that matter. Thanks for taking time to appreciate the details!! 🙂

  4. I can tell you one thing, I thank your boss. You ask why, well it’s because you would not have done this blog full time and I would not have gotten to know you. I love the way you write, I feel like I am one of your friends even though we have never met. You introduce us to your family and let us see what it is really like. Thank you Selena for being a REAL person with a heart. I wish you all the success in the world. You are passionate and driven, you will succeed.

  5. You are an inspiration Serena! Keep doing it for the LOVE of it. I am so impressed with your frankness. I read your blog daily. My favorite bloggers are REAL. YOU are real. I love that you are honest and show the real parts of life, ie the Rug! 🙂 Proud of you for earning 35K. I have a full time govt job with mandatory overtime and don’t get that! So Rock On girl!

  6. Hi Serena! Thank you so much for writing this. I have only been blogging for less than a year, but I have been trying to learn all I can. It’s good to know about ‘real life’ as a blogger. But I have to tell you, you made more in your 10 months of just blogging, than I make at my day job (I only work part-time)! 35,000 sounds amazing !!! I can’t wait to read about how you earn money, other than ads. Thanks for inspiring others!

  7. Mary Stewart says:

    Girlfriend that horoscope means you’re a
    Sagittarius.well so am I raised by parents of the same sign. We always have a lot of things going at the same time our glass is never half full or half empty,it’s just a glass with a beverage in side.lol keep up the good work.i am a fan

  8. Linda Weeks says:

    Serena, I love your blog. It doesn’t matter to me which way you accomplish it, as I am interested to read what you write, regardless of which channel you’re on. I like the fact that you’re not just telling us that you are the most incredible thing on wheels, you show a respect to your readers by being real and bringing it home. We have a lot in common, and you are no slouch, I can see the work you put into this. I’m putting in some work, but not accomplishing very much… anyway, I love reading whatever you express, project or travel or family, and hey, I’ve noticed this – no typos! Fondly, Linda

  9. What a great read, both the blog and the encouraging comments your readers posted. I was particularly interested in the subject, because I’ve tried (and failed) to blog for a part-time income a couple of times in the past, but my efforts just fizzled out. Oh, how I wish blogging had been a thing when I was younger, back when I still thought the world wanted (and needed) to hear what I had to say! lol

    I love your blog, and I think the main reason is because you’re “you” and you’re real. I love the brutal honesty of your “before” pictures and your “oops” moments. Long story short, you’re not a Martha Stewart clone! lol

    I was surprised to hear that you sometimes still pine for a day job, but maybe that’s the generation difference here. By the time I retired, I was, shall we say, a tad weary of all the personalities I had to accommodate on a daily basis!

    You’re doing what I had planned to do when I retired but haven’t been able to yet, for health reasons. You’re inspiring me, and I’m living vicariously through you in the meantime!

    1. I’m with you TeamLinda.

      That rat race( job) has a lot of drama going on. There is nothing like working on your own and choosing the people you want to collaborate with.

  10. Well I’m going to make a few comments. I’m in your Amen corner.

    #1 There is absolutely no amount of money you can earn that is equivalent to what your children are learning about hard work, discipline and independence. Many parents try to teach this stuff, later in life once their children have crisis. But working and passion building is a lifestyle they can only learn by MODELING. By that, I mean seeing you do it. Take that to the bank.

    #2 I think goal setting is a little overplayed. You see, you have achieved many goals without setting them. How can you set too many future goals without limiting yourself. I see goals as invisible manifestations and miracles that come out of doing something with what you have learned. Just as something told you to apply for sponsors, it lead to you having confidence to apply for being a model. You couldn’t have imagined. Right?

    So keep giving the value and addressing what appears as problems and you’ll achieve more goals than can be imagined. In other words, goals are built into life if you see the apparent difficulties.

    #3 Clear out doubt and keep moving and trusting your intuition. That is the secret of life and I love how you’re doing it! Keep going.

    1. Sandy, you are so wise! I love what you said about goals. Funny you should mention this because I have been spending the past 3 weeks working on a business plan and a marketing plan, and as helpful as it’s been, part of me thinking, “Well, I haven’t planned THIS far…so why should I plan NOW??” Even so, I will keep setting goals and planning, yet do my best to remain flexible to the miracles that just arises!
      And so awesome what you said about doubt. I have had my days where I think, “There’s no way that I can grow next year. There’s a ceiling to what I’m doing.” But then I clear my mind and keep moving forward. Because I realize that when you’re doing something you’re MEANT to do, there is no other option but to succeed. It’s a built-in guarantee, even if it doesn’t happen in the way you expect it to! 🙂

      Thanks for the pep talk, Sandy! 🙂

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